P2PNet For Sale

By Jon Newton 11/19/07

Hello, all:

Short version:

I'm afraid time and money have run out for p2pnet.net and I'm going to have to sell it. I'm looking for offers starting at $30,000.

If you're interested and you'd like to talk about possibilities, please email me at p2pnetsale@shaw.ca and I'll be glad to call you back, anywhere in the world [I have a Vonage phone] or you can call me.



Jon Newton

Want to know more? Keep reading.

Long Version:

I've never seen myself as addressing an audience, so to speak, a 'reader base'. Instead, in my mind, I've been talking to a group of friends around the world, and that's still the way I see it. But if I'm to continue talking to them, I have to put p2pnet on the block.

What are the stats? I'll be glad to pass on the url to the counter I currently have running, bearing in mind the output won't reflect reality because 99% of p2pnet stories have numbers at the end, meaning the counter doesn't see the pages. And I don't at this point have access to the raw log data. However, any new owner could easily see where things are at if they have an accurate analyzer on the server.

For now, although I really hesitate to mention Alexa.com because, among other things, it only shows visits from IE, it at least gives an idea of p2pnet's traffic. As I write this [January 18, 2007], it ranks me at 31,604 , not too bad for a one-man, DIY site. p2pnet's 'reach' is at 45,000,000 and as a friend says, "You could probably safely double the Alexa numbers."

The first-named sites linking to p2pnet, according to Alexa, are: Wikipedia (Rank: 12); Flickr (Rank: 37); Soso (Rank: 76); Digg (Rank: 75); MSNBC News (Rank: 2); Community.livejournal.com (Rank: 71); and, Google News (Rank: 3).

To the left is the current 'per million' Alexa.com chart, fed from Alexa.com.

Advertising:

I've supported p2pnet, and met our personal bills, through the ads you see on the page. At one time they were enough, but only barely and even that was quite a while back.

Now, thanks to the fact Warner Music, EMI, Vivendi Universal and Sony BMG, the members of the Big 4 Organized Music cartel, have shut down two of my advertisers, and two others have cut back, there's no way I can keep going.

People keep saying, What about Google Adsense? I've been there but they've blocked me out. I've also tried most of the other suggestions,Yahoo, for example. Moreover, p2pnet has a certain flavour which makes it definitely unpalatable to Google, Yahoo and others of their ilk. Which isn't to say the site has no potential.

p2pnet was never intended to be a business, but if it's to survive, clearly, it has to expand so it can at least break even, and this means advertising. If posts are sent to separate sections instead of one big archive, if there's someone around to look after the tech end and someone else to take care of advertising, it has a huge amount of potential.

NPR

Last week, I was talking to a friend who's a senior, independent analyst working the middle of the corporate entertainment world. "You're like public radio," he said. But unlike public radio, I don't have teams of people on telephones regularly processing thousands of donations during funding drives. There's a donations panel on the left, but it hasn't brought in more than around $2,000 in total since 2002.

"People take you for granted," said my analyst friend. "If you go, they'll be really sorry you're not around any more."

I'd be sorry, too, but if I can find a buyer or a collaborator(s) or partner(s) and/or someone willing to hire me as a writer, editor, or whatever, p2pnet will stay online.

What next?

I've had three firm and two tentative offers to host p2pnet. But although I'm truly grateful, unfortunately, new hosting won't be enough by itself. My wife, Liz, and I figure we have enough to pay the bills for another two months. I could hang in and hope, as I've been doing. But we have a 10-year-old daughter, a mortgage and all the other expenses of life to look after and I don't want to leave myself with only two week's money in hand. I don't have money in the bank, and I don't have a pension.

So here are the two options as I see them:

Favourite

Sell p2pnet to someone who'll keep it going, with me in the editorial chair. I turned down $25,000 for p2pnet in 2003. More recently, $30,000 was on the table in a deadline offer made when I first posted that I'd reached critical point. That deadline has expired, but I figure $30K is still a fair place to start.

Not favourite

Sell p2pnet.net, sans content, outright to the highest bidder, hoping the new domain name owner will treat it and its readers well. In that event, I'd be happy to give everything from the last four years to some responsible person so it could be archived. There's a lot of good info and data here and it'd be a shame to see it vanish.

And please, if you like p2pnet and you'd like to see it continue, either let me know by email, or post a comment below. And please, if you decide to comment, give your post a title so I can keep track.

That's about it.

Cheers! And thanks. And all the best ...

We wish Jon all of the best too. -- editor

Jon Newton is the editor of p2pnet.net and is a regular contributer to MP3 Newswire. Jon's site is devoted to the politics of digital music and his insights as well as those of his co-writers can be read there. We urge you to explore it.

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