SONICblue releases the Rio One Player.

By Robert Menta- 8/24/01

Selling for $99, the Rio One is really just an updated version of the first Rio, the PMP 300, hence the "one" moniker. Aimed to be the Rio lines starting price point, the refresh of the original Rio keeps costs down and therefore allows SONICblue more flexibility when competing with the slew of sub "C" note players expected to hit the market for the Christmas season.

The Rio One looks very familiar.

The biggest update on the Rio One come in the form of a USB connection, replacing the parallel cable connection originally used to transfer files to the unit. The Rio One also has the honor of being the first digital music player from SONICblue to use a digital signal processor from Texas Instruments.

The Rio One comes with 32MB of memory, as its predecessor did, but now supports Microsoft's WMA format as well as MP3. The player also supports Macintosh Computers, something the original did not do.

"As a first mover and leader in the MP3 market, we believe that the Rio brand represents a level of excellence unmatched by any of its competitors," said Janet Leising, SONICblue's vice president of marketing and business development. "The Rio One doesn't compromise on functionality and quality."


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